Launching Your Business and Brand

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Recent BLOG News

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Why Hiring a Temporary Tattoo Artist Will Make Your Event Unforgettable

BUSINESS

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When planning an event, the goal is to create an experience that delights and leaves a lasting impression. While the perfect venue, gourmet food, and lively entertainment are key, one unique element is guaranteed to elevate your event and make it unforgettable. One common theme prevailed from my recent attendance at weddings and parties: creating […]

Designing a Brand with your Human Design Chart

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Human Design is a powerful self-awareness tool that helps you understand your unique energy and how you’re designed to operate in the world. By tapping into your Human Design chart, you can align your actions, decisions, and strategy with your true self—this is especially useful for building an authentic brand.

How Luxury Brands Can Approach Colours

Calligraphy

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Why You Should Create an Experience with Friends

BUSINESS

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As nine of my closest friends sat in their chairs individually, I looked at them, knowing a piece of them would be reflected in this movie. They have shared with me big moments in their lives, their weakest moments, and the tribulations, and right now, whatever we are each going through, we remain steadfast in holding space for each of us.

Seating Chart at The OMNI King Edward Hotel

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One of the most charming details of Sabrina and Ali’s wedding was the seating chart, a labour of love I had the honour of creating on mercury mirrors. Instead of opting for a traditional paper seating chart, the couple chose something unique—an antique mirror with a beautifully aged mercury mirror (mercury-glass mirrors have a slightly hazy or cloudy appearance), perfect for adding a touch of vintage elegance to their modern celebration.

Create Your Brand Season with this Guide

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The transition is similar when I think of brands and businesses. So why not adapt your brand and its palette seasonally? In this blog post, we’ll talk about what timeless design really means and how you can get this look in your own business and brand.

Choosing Purple to be part of your Brand

BUSINESS

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The importance of choosing the right shade for your audience is key. Different shades of purple can drastically alter your brand’s appearance and message.

How to Learn Spencerian with Paul Antonio

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Behind the scenes, of learning Spencerian script with Paul Antonio in Toronto, at the The Calligraphic Arts Guild of Toronto

Why You Shouldn’t Use Canva for Your Business Logo

Calligraphy

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The perfect example above showcases how many business names we can create with the simple use of Canva; while this is an easy fix and cost-effective, you don’t technically own a logo design made in Canva. If you read the fine print, the only way to use a Canva logo is if you either upload a logo that you made in another program or if you stick to their basic shapes, lines, and fonts. You will not be able to Trademark this either – think products and technologies.

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